In message , at 15:22:30 on Mon, 2
Mar 2009, Tim Fenton remarked:

Why would I, sitting here this Friday evening, know the names of
agencies in a different industry to mine, without first researching it?

Which means you don't know.

Why does it matter that I don't know the answer - what's important is
understanding the process of getting the answer.

If you don't know - conceded at last

"at last" - I said so six messages up the thread.

- then how do you know that there would be any point in "casting your
net wider"?

Because it's a standard project management technique.

To know that there would be any utility in that idea, you would have to
know

So project managers have to know the answer to everything, before they
even start? Where can I buy one of the crystal balls?

--
Roland Perry