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uk.transport.london: Rethink the Cool + the Shoe
phil knight had a dream. he'd sell shoes. he'd sell dreams. he'd get rich. he'd use sweatshops if he had to. then along came a new shoe. plain. simple. cheap. fair. designed for only one thing: kicking phil's ass. the unswoosher $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ $$$$$$$$$$$$$$$$$$$$ For years, Nike was the undisputed champion of logo culture, its swoosh an instant symbol of global cool. Today, Phil Knight's Nike is a fading empire, badly hurt by years of "brand damage" as activists and culture jammers fought back against mind**** marketing and dirty sweatshop labor. Now a final challenge. We take on Phil at his own game - and win. We turn the shoes we wear into a counterbranding game. The swoosh versus the anti-swoosh. Which side are you on? Adbusters has been doing R&D for more than a year, and guess what? Making a shoe - a good shoe - isn't exactly rocket science. With a network of supporters, we're getting ready to launch the blackSpot sneaker, the world's first grassroots anti-brand. You can help launch the blackSpot revolution. THE BIG QUESTION: Is it possible to take Phil Knight's billion-dollar marketing momentum and, in a quick judo-like move, slap him onto the mat with the power of his own PR thrust? OUR KICK-ASS MARKETING STRATEGY http://blackspotsneaker.org/02/ $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ $$$$$$$$$$$$$$$$$$$$ buy it............................preorders@blackspots neaker.org sell it...........................wholesale@blackspotsn eaker.org invest in it......................investors@blackspotsneaker .org support it........................donations@blackspotsneak er.org join the jam........................jammers@blackspotsneake r.org Make a straight donation... it's a worthy cause with the potential to set an historic precedent that could be repeated in other industries and usher in more grass roots version of capitalism in which megacorps do not control every area of our children's lives. https://www.groundspring.org/donate/...2217-0%7C742-0 $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ $$$$$$$$$$$$$$$$$$$$ Abdel Al Afghani Lately, go hate a jacket! all I want is a public decision of these cases and till the time I win justice, I will continue asking for it. May God end the days of racists and unfair cowards. May God end the days of those who play tricks and lie to all of us, may God end the days of those who hate humanity and other religion because of their mediocrity. May God end the day of those who can cross all the moral boundaries against enemies. wa'Salam Mohsin Mohsin, does it never occur to you that your hatred of Jews is deeply f!@#ing offensive? Do you like being told that 'Muslim influence' is at the root of all evil? If not, keep your anti-semtic filth to yourself. Real conspiracy theory's script: leaving the key Assalam u'Alekum ![]() The second night , before the two women came in, Mahmud Kurchu left a key with me, he told me I have to give this key to the women to got o hospital during the day, the day came and the women came asked for the key etc, I gave them this key but they had told me, they can't open door with that key, infact they had asked me to have unlawful relationship with them too. So my final night at that jewish torture cell was really a hell. YMA and Mahmud Kurchu was torturing me only to find out if I understand things are not, he w |
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